– Customers using gift cards typically spend 20% – 50% more than the average purchase amount.
– 93% of Americans have given or received a gift card at some point in their life.
– Gift Cards are the #1 requested gift every holiday season, and they have been for 10 years.
– 72% of gift card purchasers spend more money than the value of the card while redeeming.
– On average, American households have $300 in unused gift cards.
– The top occasion for gift card purchases is Christmas, followed by birthdays and then Mother’s Day.
– The average holiday shopper will spend $213.49 on gift cards.
– The money spent on gift cards in the US exceeds the GDP of 136 countries.
– At least 19% of gift card buyers will purchase a gift card for a coffee shop during the holiday season.
– Gift cards are the most requested holiday gift.
Gift cards are an instant cash flow and referral machine. There are so incredibly few downsides to selling gift cards, that you have to start selling them right now! If you need any assistance with launching a gift card program, you can reach out to us
