Digital Signage Statistics 2024: Retail Sector

– Digital signage is responsible for a 46% rise in customer satisfaction rates.

– The use of digital signage results in a 29.5% increase in average purchase value.

– Customers are 80% more likely to check out a store that displays digital signage.

– Most retailers (84%) agree that digital signage is more effective in creating brand awareness than traditional channels.

– Digital signage users report that 64% of customers are more engaged with their brand due to using digital signage promoted digitally.

– More than half of digital signage users (57%) have reported improved customer service due to using the technology.

– 40% of customers think that digital displays can affect their buying decisions by offering them relevant information near the point of purchase.

– Almost half of retailers (43%) believe that digital signage is crucial for personnel training and use it frequently, while 22% consider it an essential tool.

– According to a survey report, 60% of enterprises not implementing digital signage solutions in their stores plan to invest in the technology within the next two years.

Want to know more about digital signage and how you can use them for your business? Contact ClearLineApps today!

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