– Gift card sales are approximately a $100 billion-a-year industry, and it increases every year
– The average holiday shopper will spend $213.49 on gift cards
– Over 50% of gift card recipients typically need more than one shopping trip to redeem their full card
– Most consumers keep their gift cards in their wallet which keeps your name on their mind every time they open it
– Teens receive the most gift cards as gifts
– Plastic gift cards have been shown to increase sales by 50% to 100% over paper gift certificates
– Over 45% of people will not redeem their entire gift card
– 20% of adults will reload their gift cards
– January is the top month for gift card redemption which will extend the holiday shopping season for you
– Starbucks makes nearly as much money with its gift cards as they do with regular customer transactions.
ClearLine, one of the leading e-commerce service providers, offers a gift card solution. If you need any assistance with launching a gift card program, you can reach out to us at https://clearlineapps.com/features/send-gift-card/
