In today’s challenging economic landscape, consumers are more inclined to embrace digital payment solutions that offer discounts and special deals. Digital wallets have emerged as the perfect answer for shoppers looking to score exciting promotions.
As per Walker-Sands research, 63% of consumers say they will change their purchasing habits to maximize loyalty benefits.
Airship’s survey of US and UK consumers found that 54% of the respondents have already used a mobile wallet card – and wish brands would more often use loyalty cards, coupons, etc.
Why are mobile wallets a game-changer? They provide a valuable channel for both financial institutions and merchants to cultivate loyal customers who keep coming back to make transactions. And remember, loyal customers often refer their favorite brands to friends and colleagues, driving new clients through word-of-mouth!
Ready to explore the limitless potential of mobile wallet marketing? Contact ClearLine today! We’re here to help you craft a winning mobile wallet strategy that elevates your business’s customer experience to new heights.
